Blog 16: Advisory Meeting #2

Answer #2: In order to compose a profitable independent film, one must be in the mindset of seeking profit in the form of monetary gain by taking advantage of distribution and marketing techniques.

• Films that are marketed well and extensively are apt to gain attention and subsequently generate substantial revenue.
• Marketing is the first impression that consumers get of a film. If they are intrigued by a poster, trailer, etc., they are likely to see the film and tell others about it.
• Without distribution, the availability of the film to the consumers will be lacking and thus the film cannot gain profit.

Research sources I used: 2, 4, 6, 7, 8, 9, 17, and 33.